Marketing Coordinator

Event Addition Pty Limited is seeking an experienced Marketing Coordinator to join our team and take responsibility for the delivery of strategic marketing campaigns and account management. This role plays a critical function in maintaining strong client relationships, developing tailored marketing strategies, and driving measurable results across our client portfolio. 

Tasks and duties:

• Lead the development and execution of the integrated marketing campaigns to drive brand awareness, customer engagement and business growth.
• Undertake in-depth market research to identify strategic opportunities for new and existing products and services and inform decision-making.
• Provide expert advice on marketing strategies across the product range, pricing, advertising, promotions, and distribution methods.
• Analysis of market insights to actionable marketing plans with measurable outcomes
• Create and manage concepts for marketing campaigns across digital and traditional channels.
• Manage relationships with external suppliers, designers, and agencies to deliver high-quality marketing initiatives.
• Advise on digital marketing strategies, including SEO, social media, content planning, and campaign performance analytics.
• Oversee client engagement, supplier coordination, and event logistics.

Skills and experience:

• Bachelor's degree and a minimum of 1 year of experience in marketing or a related field
• Demonstrated expertise in strategic marketing, including the development and implementation of multi-channel campaigns.
• Strong capability in market research, data analysis, and translating insights into business strategy.
• Advanced knowledge of digital marketing tools, SEO, analytics platforms, and social media management.
• Proven experience in stakeholder engagement and managing external suppliers or agencies.
• Excellent communication and project management skills.
• Ability to manage multiple priorities in a fast-paced environment while maintaining a strategic focus.
• Knowledge of marketing events planning processes and hospitality operations (desirable but not core).