Marketing Coordinator

The role of Marketing Coordinator is to develop and coordinate marketing strategies to promote the company's construction projects, enhance brand visibility and identify growth opportunities. 

You will be required to effectively implement bids, tenders and presentations for the company as well as contribute to the development of the company's brand profile through marketing activities. All marketing materials and communications will need to remain of high quality and be consistent. 

• Preparing bid and tender submissions, expressions of interest documents and company profiles 
• Compiling presentations using InDesign, Word, Photoshop and PowerPoint
• Design and layout diagrams for use in presentations and bids
• Organising signage for display at current projects
• Managing photographers and drone videographers for project documentation and organizing visual content in our database
• Planning, developing, and managing advertising strategies and campaigns to drive business growth
• Preparing and executing marketing objectives, policies, and programs that align with the company's construction projects and services
• Conducting market research to uncover opportunities for both new and existing construction projects and services in targeted markets
• Analysing data regarding consumer patterns and preferences
• Developing and implementing strategies to strengthen brand identity and visibility
• Providing insights on SEO, social media strategies, and digital analytics to optimize online visibility
• Coordinating the developments and amendments of the company website
• Assist Managing Director and National Business Development Manager with content management of the company intranet in relation to company activities
• Creating, scheduling, and publishing marketing content on social media platforms
• Coordinate client-related and industry functions and events in line with overall client communications strategy
• Arranging corporate gifts as required, in line with branding guidelines. 
• Maintaining branding guidelines within VIC, NSW and QLD. 

Benefits

Competitive salary package

Referral incentives 

Career development pathways

Task & responsibilities

• Preparing bid and tender submissions, expressions of interest documents and company profiles 
• Compiling presentations using InDesign, Word, Photoshop and PowerPoint
• Design and layout diagrams for use in presentations and bids
• Organising signage for display at current projects
• Managing photographers and drone videographers for project documentation and organizing visual content in our database
• Planning, developing, and managing advertising strategies and campaigns to drive business growth
• Preparing and executing marketing objectives, policies, and programs that align with the company's construction projects and services
• Conducting market research to uncover opportunities for both new and existing construction projects and services in targeted markets
• Analysing data regarding consumer patterns and preferences
• Developing and implementing strategies to strengthen brand identity and visibility
• Providing insights on SEO, social media strategies, and digital analytics to optimize online visibility
• Coordinating the developments and amendments of the company website
• Assist Managing Director and National Business Development Manager with content management of the company intranet in relation to company activities
• Creating, scheduling, and publishing marketing content on social media platforms
• Coordinate client-related and industry functions and events in line with overall client communications strategy
• Arranging corporate gifts as required, in line with branding guidelines. 
• Maintaining branding guidelines within VIC, NSW and QLD. 

Qualification & experience

Minimum of 1 year experience in marketing role or similar field

Construction experience desirable