Who We Are

Cat® Digital is the digital and technology arm of Caterpillar Inc., connecting the physical and digital worlds to deliver industry-leading solutions for our customers and dealers. The Digital Adoption & Customer Success (DACS) organization accelerates the adoption and usage of digital products, delivering measurable value to Cat Dealers and Customers, and driving a customer-centric approach through enhanced change management and impact measurement.

Role Summary:

As a Digital Adoption Rep (DAR) dedicated to an ANZP dealer, you are the primary resource for digital enablement and adoption, co-located where possible to maximize impact. You serve as a strategic advisor to dealer leadership and operational teams, driving dealer digital transformation, product adoption, and customer success. The DAR role is central to DACS’s mission to deliver best-in-class customer and dealer support across all digital touchpoints, leveraging real-time insights to anticipate needs, streamline operational efficiency, and promote brand loyalty.

What You Will Do:

• Drive Dealer Digital Transformation: Deploy strategic dealer-facing engagement initiatives, standardized tools, training, and adoption behavior insights to accelerate digital adoption and operational efficiency.

• Champion Product Adoption: Govern dealer execution of key digital initiatives, collaborating with Product Adoption Consultants (PACs), MSORs, and PSORs to ensure successful deployment and sustained usage of Cat Digital solutions.

• Enable Customer Success: Support dealers in growing their connected assets population and e-commerce adoption, ensuring customers experience the full “easy to buy, easy to own” value throughout their asset lifecycle.

• Facilitate Feedback Loops: Establish and strengthen feedback channels between dealers and Caterpillar to improve product relevance and drive continuous improvement.

• Lead Change Management: Act as a change agent, influencing decision-makers by articulating how digital tools address business pain points and operational gaps, translating solutions into actionable plans.

• Collaborate Across Functions: Work closely with dealer teams, district offices, and the DACS organization to align digital initiatives with dealer and customer needs, ensuring seamless execution and measurable business impact.

• Support Training & Onboarding: Facilitate training and onboarding for Cat digital products, ensuring dealer teams are equipped to maximize adoption and deliver superior customer experiences.

Skills & Competencies:

• Customer Focus: Commitment to understanding and aligning with customer needs, driving satisfaction and loyalty.

• Service Excellence: Dedication to delivering outstanding service and resolving customer issues proactively.

• Collaboration: Ability to work constructively with diverse teams and stakeholders, promoting cross-functional alignment.

• Consulting: Skilled in providing technical and business guidance to internal and external clients.

• Decision Making & Critical Thinking: Strong analytical skills for informed, productive decision-making.

• Effective Communication: Ability to communicate clearly, adapt messaging, and influence stakeholders at all levels.

• Problem Solving: Proficiency in identifying, analyzing, and resolving operational and process challenges.

• Relationship Management: Capability to build and maintain healthy working relationships with clients, vendors, and peers.

• Languages: English

Key Attributes for Success:

• Deep understanding of dealer operations, challenges, and strategic objectives.

• Ability to drive the implementation and sustained use of key digital initiatives and platforms.

• Skilled at consolidating team efforts to showcase business impact.

• Proactive in identifying and prioritizing key communications and tasks, especially those from team members and leadership.

Additional Information"

• Domestic relocation assistance may be considered.

• This position requires working onsite five days a week.

Employee Benefits:

• Salary – We offer competitive remuneration package, including attractive bonus and share options.

• Parental Leave – Generous parental leave policy and you can choose how you take your leave (full pay or half pay)

• Diversity and Inclusion – At Caterpillar we are committed to diversity and inclusion, equal opportunity and equal outcome.

• Discounts – We have staff discounts across health insurance, shopping, food, health & wellbeing and travel.

• Global Presence – As Caterpillar is a global company, we have many career opportunities across the globe and have training and development opportunities.

How to Apply:

If you are looking for a challenging and rewarding career as part of the Caterpillar team, apply today via: www.caterpillar.com/careers by attaching a copy of your resume.

Application close 10th June 2026

Your road to success begins with a Caterpillar career. By joining the Caterpillar team, you’ll discover that working for a global leader creates endless opportunities for you.

Caterpillar is an Equal Opportunity Employer.